Fashion of Philly: Hearts on Fire King of Prussia

Wednesday, October 30, 2013

Hearts on Fire King of Prussia

Hearts on Fire at the King of Prussia Mall
Hearts on Fire prides themselves on carrying "the world's most perfectly cut diamond". Worn by the stars and praised in magazines such as Vanity Fair, Cosmopolitan and Harper's Bazaar, Hearts on Fire diamonds are globally renowned for their exclusive cut, creating a sparkle like no other.


At their new locations in the King of Prussia Mall, visitors are encouraged to interact with the jewels at their community table that almost acts as a fitting room for jewelry. The unique store layout was designed by the same design firm that brought you Apple retail stores, displaying an innovative and unprecedented luxury concept.





The art featured in the store is by local artist, Perry Milou



With elements like eye-level transparent jewel boxes, interactive screens, video and state of the art lighting sounds, scents, and materials to appeal to all 5 senses, this is a jewelry store unlike any other.

Learning about the company while enjoying breakfast bites.
During the media event, I was able to talk with one of the jewelry designers for Hearts on Fire, Ilaria Lanzoni about her inspiration, background in jewelry design, and many travels. I became extremely interested in learning about her vision and story behind each collection. My favorite collection of Lanzoni's is the Illa Collection, inspired by the constellation and lights of the nighttime sky. Stars are classic and timeless and can represent many things for whether it be a new achievement or a shining moment you want to capture.


Even my son, Darius admired the jewels
I really enjoyed my visit to Hearts on Fire! It's an amazing store with amazing jewelry! The next time you're in the market for fine jewelry or just want to ohh and ahh at some beautiful pieces, stop by Hearts on Fire in the King of Prussia Mall.


No comments:

Post a Comment

);