Tuesday, June 11, 2013

Isabel Marant x H&M

H&M is proud to announce its autumn collaboration with Parisian designer Isabel Marant. Since launching her collection in 1994, her mix of bohemian tones and masculine tailoring have taken the fashion world by storm. Her take on Parisian chic mixes an urban attitude, boho elegance and a rock 'n' roll spirit. The must-have collection will be available online and in 250 stores worldwide on November 14, 2013. The anticipated collection will feature clothing and accessories for women and teenagers, as well as Isabel Marant's first-ever collection for men.

“I am flattered by this collaboration. H&M works with the best designers, and this invitation is an exciting honor. I aim at creating something real – something women want to wear in their everyday lives – with a certain carefree style. I think this is very Parisian: You dress up, but don’t pay too much attention to it, and you still look sexy. The collection is infused with this kind of easiness and attitude. Everything can be combined following one’s own instincts, and my take on fashion is all about personality,” says Isabel Marant.

Want to find out which celeb is already rocking the collection? Click here to check her out!

Special Thanks to H&M for the Pictures and Video 


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